It’s always fascinating when Google decides to push something on their main property, the Google search page. Considering how ubiquitous Google is, this is such a power go.
What we mean is that no additional company can cast its net this wide by just modifying its home page. We all use Google. It’s like your TV remote suddenly coming alive and telling you that yeah, you should check out that Google+ thing.

And it’s not just a shy small text snippet not more than the search field, there’s a huge, bold arrow as well. This ad is much more prominent than what we naturally see from Google and should give you an thought of how vital the new social arrangement is to them.
Another thing worth pointing out is that this Google+ promotion isn’t just on Google.com. Google seems to be pushing Google+ on the localized versions of the Google search page as well. We just checked the Swedish version, Google.se, and the same thing showed up there.

Google is playing for keeps now. We wouldn’t be surprised to see a strong push for Google+ on additional Google properties as well, such as YouTube.
We’ve speculated before on how large Google’s total user base is across its properties. The number landed between 1 and 1.5 billion. So if Google really desires to push Google+ out there, it can reach a huge audience very quickly. Today’s go certainly points in that direction, and coincides nicely with Google+ now being fully open to the public.
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How many millions will this add to Google+?